Burger King Animations
When the Allison consumer team identified the Burger King RFP opportunity, we rejected a traditional, static response in favor of motion-first storytelling. Starting with storyboards, we activated Burger King’s newly reimagined brand—fonts, color, and illustrations—through animation. We designed and built a dynamic microsite that introduced Allison Partners through movement, using bold, animated header moments to bring our people, work, and strategic thinking to life. The experience cut through category clutter, redefined expectations for RFP storytelling, and positioned Allison as a leading contender.
Roll over flip boxes and click to view the animations.
